Sectors
Senior Technology & AI PR Consultant
PR for technology and AI companies, covering corporate communications and product PR, and how AI search tools surface and cite brands.
What This Is
PR for technology and AI companies, covering corporate communications and product PR, explaining what a product does and why it matters without unnecessary hype.
The work spans start-ups through established brands, hardware, software, platforms and AI-native start-ups, across the UK, US, Canada and ANZ.
It usually comes up around a product launch, funding round, leadership hire, or the point where a business needs to explain itself to a wider audience.
How I Work
Corporate positioning and product PR, translating technical detail into something a journalist and reader will understand.
A media list of technology, AI and trade journalists, with outreach timed to your milestones.
Reporting on where coverage appeared and its likely AI-search pickup.
If you're still weighing up whether to bring in outside help
Explore Other Sectors
Technology and AI work often overlaps with other sectors.
Frequently Asked Questions
How is AI PR different from general tech PR?
AI stories carry questions general tech stories do not: how a model was trained, what data it uses, and what it changes for people. The positioning has to answer those honestly rather than route around them.
Do you handle product PR and corporate communications both?
Yes. Product PR explains what you have built; corporate communications explains the company behind it. Most technology businesses need both, and they work better when they say the same thing.
Should we start before or after launch?
Usually before. Long-lead and specialist press plan weeks ahead, so starting after launch means chasing a moment that has already passed.
Do you work with general technology companies or only AI?
Both. Hardware, software, platforms and AI-native start-ups all sit within this work.
Our product is genuinely technical. Is that a problem?
No. The job is asking the questions a journalist will ask, then translating the answers into plain language without losing the detail that makes it credible.
Can you work with pre-launch or stealth companies?
Yes. Pre-launch work is often positioning, message testing and media groundwork, so the story is ready the day you are.